Down The Rabbit Hole: Part VI - Free Your Mind

I have been busy, reading quite a lot about Nokia lately, however, in the meantime the world did not stand still. Just recently, right after the dust settled on the Google phone launch, Nokia rolled out its answer to the iPhone, the Nokia 5800.

Coming almost two years later, the 5800 may indeed exceed the iPhone in some qualities and it may be even more attractive in some markets, but this is just beyond the point. Which is that it represents absolutely no innovation whatsoever. Nothing can disguise this simple fact.

I also disagree that we are witnessing a major platform shift. If Apple would call the iPhone operating system OS X Mobile we would all have a flashback moment. While it is true that mobile browsing has been made really possible for the first time with the iPhone, and now with Android, it is far from representing a major change in computing overall. Don't get me wrong, it will become extremely popular but it will not intriduce a significant global change in the existing technological ecosystem.

Many sources refer to Nokia as number one cell phone company in the world, due to its market share. A company with such potential should not waste time lagging behind their new, unlikely, competitor trying to beat him on his own playing field. Not all users want the iPhone, or any smart phone for that matter. They need a phone, and not a multimedia device with phone function.

In next posts I will elaborate on some plans Nokia has for the future, but let me just say, they are indeed pretty futuristic. As if designing a good phone was so desperately boring and unnecessary. I beleive it is not boring, and is definitely very necessary. All you need to do is free your mind, however difficult this could be. This is what I expect from number one.